Friday 30 March 2018

London Fall Fashion Week 2018

Well that month flew by pretty quickly! I finished up my full-time job in Social Media Management last month and the same night I flew straight into London. Two overweight suitcases later, I arrived at Fashion Week. Then the challenge began to style my looks for the week with no breathing time from leaving the office onto the plane! 

Packing was not easy. I had to consider at least one look to photograph a day not only at LFW but also PFW. Minus temperatures sure look great in pictures, but let me assure you that packing multiple jackets and coats also meant that both my suitcases actually burst and broke by the time I made it back to Aus. Bring on Summer Fashion Weeks and no excess baggage fees! 

Tailoring was a large part of my London wardrobe. The main items I packed were trouser and skirt suits, multiple blazers, and statement jackets. The below zero temperatures made layering all that more fun, but my hands hated me for not remembering gloves - epic fail when you rely on a remote control to take your photos and you can’t keep your hands warm! I would have been lost without my Tularosa teddy coat from Revolve. It seriously got me through the cold. 

There were many trends I picked up on for Fall which I’ll be touching upon in the coming weeks so keep an eye out for that! Today’s focus is what I wore each day in London. Surprisingly a lot of the looks can be recreated day to day. 

Jacket: Karen Millen, Pants: Karen Millen
Most images shot self-portrait or snapped by Ashley Schuberg from Miss Gunner

Would love to hear your thoughts on my looks. It’s finally happened…..I am now pursuing Style Structure full time so you’ll see a lot more posts over here. If there is anything you wanted to read and see more of let me know in the comments below!



  1. love all your looks babe!!

  2. That tweed jacket is stunning! Love all the looks Helen!
    xx Jenelle

  3. Looking so pretty. I like your outfit!!
    Try to skater dresses really you will looking gorgeous.


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